Q5 of 5 Page 253

How have advances in technology, especially television technology, influenced the development of contemporary cricket?

● The world had witnessed the transformation of cricket in the year 1970.


● An Australian television Tycoon Kerry packer had signed up 50 leading cricketers in the world for 2 years of unofficial test series and one-day internationals.


● This was called the World Series cricket.


● The colorful helmets and dresses of different teams became very popular.


● Since it was being covered by the television the audience had expanded to small towns and villages as well.


● Cricket boards earned money by selling television rights to a television company.


● The television channels also earn money by selling sports to companies for a large amount of money to air their commercial.


● The cricketers also became celebrities as they also became a participant in the advertisement for commercials. With the spread of the technology of satellite television, a global market was created for the sport of cricket which made it very popular.


More from this chapter

All 5 →
1

Correct the false statements:

A) Colonial rulers promoted Cricket to be played between nations that were under their power.


B) People adopted the game to become westernized.


C) Indian villagers played cricket.


D) Cricket was introduced in schools to bring good manners.


 2

Write a short note on Gandhiji’s views on other sports and cricket.

 3

Give brief explanations for the following:

a) The Parsis were the first Indian community to set up a cricket club in India.


b) The significance of the shift of the ICC headquarters from London to Dubai.


 4

Find out the history of anyone local sport. Ask your parents or grandparents how this game was played in their childhood. See whether it is played in the same way now. Try and think of the historical forces that might account for the changes.