Q15 of 118 Page 31

A publisher sells a hard cover edition of a text book for ₹ 72.00 and a paperback edition of the same ext for ₹ 40.00. Costs to the publisher are ₹ 56.00 and ₹ 28.00 per book respectively in addition to weekly costs of ₹ 9600.00. Both types require 5 minutes of printing time, although hardcover requires 10 minutes binding time and the paperback requires only 2 minutes. Both the printing and binding operations have 4,800 minutes available each week. How many of each

type of book should be produced in order to maximize profit?

Let the sale of hand cover edition be ‘h’ and that of paperback editions be ‘t’.


SP of a hard cover edition of the textbook = Rs 72


SP of a paperback edition of the textbook = Rs 40


Cost to the publisher for hard cover edition = Rs 56


Cost to the publisher for a paperback edition = Rs 28


Weekly cost to the publisher = Rs 9600


Profit to be maximized, Z = (72 - 56)h + (40 - 28)t – 9600


Z = 16h + 12t - 9600


5(h + t) 4800


10h + 2t 4800.


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The corner Points are O(0,0), (0,960), (360,600) and (480,00).


The values of Z at these corner points are as follows:



The maximum value of Z is 3360 which is attained at (360,600).


The maximum profit is 3360 which is obtained by selling 360 copies of hardcover edition and 600 copies paperback edition.


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